The Blueprint
Essays that help startups make engineering choices they won't regret. New editions every Wednesday.
How building a simple internal app can unlock compounding leverage.
How fake walls become permanent ceilings.
The exact playbook I've used to build 100+ successful engineering orgs.
How stepping away exposed a leadership trap.
Why shifting from procedural to declarative thinking unlocks AI's potential.
A 2026 update to my 5-step SOP framework.
How AI moves us from pattern matching to intent interpretation.
Your first automated workflow is 7 steps away.
It's time to stop making financial decisions with a rearview mirror.
A year-end look at the effect of compounding change on identity (and what it means for the future).
The 6-step playbook we use to go from content to customers to revenue.
After 10 months of daily AI experimentation, here's my stack.
